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Have you always meant to visit the big Koala in Dadswells Bridge, learn of the birth of Aussie Rules in Moyston or discover the Bunyip mythology of Cavendish, given you live in the region?
You're one of the people Grampians Tourism is targeting if so.
The industry body has partnered with audio collective Storytowns to create a six-part special, 'The Grampians Way podcast tour'.
Each of the six episodes introduces listeners to a town nearby the national park, among them Dadswells Bridge, Willaura and Moyston.
The series is available across this week as part of the state government's Digital Innovation Festival, which is taking place virtually in 2020.
Grampians Tourism Chief Executive Marc Sleeman said the podcast would help drive visitors to smaller towns and use audio to sell the region, both of which have been long-term objectives.
"We shone a light on those unique personalities that make a difference between a good holiday visit and an amazing one," he said.
"We secured funding to provide these episodes to launch at the festival, but it will be part of our ongoing arsenal to promote the region. This will be geo-located, so when you download the app, it will automatically come on when you drive through the towns featured.
"We will be promoting this to visitors coming back in the region when it is safe to do so."
Among the residents featured in the podcast tour are Max and Jenny Green, owners of Old Dadswell Town.
Mrs Green told the Mail-Times how she felt about being part of "the most random place in the Grampians" - as the podcast crowns Dadswells Bridge.
"I think we tend to be forgotten as being in the Grampians, so that's what (Storytowns) wanted to do, get people to look at what's in their backyard," she said.
"We have been here 15 years and there are still locals that don't realise we're here."
"We mainly book out on weekends with groups, so we've lost a lot of those completely. Some of those have rebooked for later in the year, so fingers crossed that goes ahead."
Mr Sleeman said Horsham, Northern Grampians and Ararat councils had also provided Grampians Tourism with money to create a new in-region marketing campaign. This is aimed at people with family in the region, and making sure the Grampians is the first place they visit after lockdown.
"We believe the first green shoots in recovery is going to be around visiting relatives," he said. "Our research shows us 30 per cent of visitors that come to the region traditionally are here to visit family."
The podcast tour is on exhibition at the Digital Innovation Festival until Friday. The festival is run and funded by the state government's 'Digital Innovation Futures Victoria'.
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