Publications launch bright new websites

REGION - Bright new websites have just been launched for both the Stawell Times News and Ararat Advertiser.

The new sites, which can be found at www.stawelltimes.com.au and www.araratadvertiser.com.au officially went live last week.

Created as part of Fairfax Regional Media's rebranding of digital media and with the reader experience firmly in mind, the websites provide readers with more digital content than ever before.

Features of the website include more regional news stories, larger photographs via a carousel and multi-media sections and a 'cleaner', easier to view appearance.

There are more easy to view sections, including local news and sport, national news, life and style, health, travel and multimedia.

An editor's pick section also features a variety of stories editors Marcus Marrow (Stawell Times News) and Jodie Holwell (Ararat Advertiser) believe will appeal most to readers.

The websites also feature a pull down menu to access news easier and connections to Fairfax social media website, Connect Pink.

Weather updates and community sections where groups can list events for free are among features of the new sites.

There is also a moonlight function, which allows the audience to view the website in night mode.

Letters and editorials can also be viewed on the new websites.

Stawell Times News editor, Marcus Marrow, said the launch of the new websites meant both the Stawell Times News and Ararat Advertiser could offer more to their readers.

"Improving our online product will allow us to offer more in the way of features and local news to our readers," he said.

"Our print products are remaining strong and now we are able to offer a whole new experience to our expanding online community."

Ararat Advertiser editor, Jodie Holwell, said while content for the websites would mainly be uploaded as an edition hits the press, the new look website will also allow the Stawell Times News and Ararat Advertiser to post news as it breaks.

"There are often issues within the community that require immediate attention, including police calls for assistance, fires or road accidents," Ms Holwell said.

"We will be able to post the latest news as it breaks, keeping our readers informed."

To learn more about the new websites see the double page spread on pages 2 and 47 in today's edition.

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